“If you don't have time to read, you don't have the time (or the tools) to write. Simple as that.”
― Stephen King
Start by reading. It doesn't matter what you read. But you need to consume great content before you make one by yourself.
And write. You can read only so much. That's why you must sit down and write. That's the last thing.
Usually, people don't realize this, but when you write about something. Your internal voice got clearer. And more articulate you become, more you can quickly form your thoughts and put them into the paper.
And the content you have written can be read by anyone (if its in public) in their waking life. You don't need to be present there to say what you want to show.
Use this perspective as your vision while writing your essay. I have a blog, and I made it not to become rich become a more precise thinker, writer and speaker.
Also, it allows you to have your real estate in this crowded internet space.
Personally, what I have realized is that you will improve your writing skills which will also serve you in your waking life.
So in short, read a ton, then write. That's simple as that.
Hopefully, you have got the answer.
Thank you for reading, It means a lot to me.